TRANSFORMING HR THROUGH DIGITALIZATION – AN EXPLORATORY STUDY

Abstract: In today's dynamic and technologically driven business environment, Human Resource Management (HRM) is undergoing a fundamental transformation fueled by digital innovation. This study explores how digitalization is reshaping HR functions by integrating advanced tools such as Human Resource Information Systems (HRIS), AI-driven recruitment platforms, digital onboarding processes, cloud-based performance management systems, and data analytics. The research investigates the impact of these technologies on HR efficiency, decision-making, employee engagement, and organizational productivity. The results emphasize the need for a well-planned digital strategy, ongoing training, and leadership support to maximize the potential of digital HR systems. This study contributes to the growing discourse on modernizing HR by providing practical insights into how organizations can leverage digital technologies to create agile, data-driven, and employee-centric HR functions.

Keywords: Human Resource Information Systems (HRIS), AI in recruitment, Digital Onboarding, Digital Transformation.