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International Advanced Research Journal in Science, Engineering and Technology
International Advanced Research Journal in Science, Engineering and Technology A Monthly Peer-Reviewed Multidisciplinary Journal
ISSN Online 2393-8021ISSN Print 2394-1588Since 2014
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← Back to VOLUME 9, ISSUE 7, JULY 2022

Consumption pattern and attitude towards coffee intake among working women

Kaviyapriya SM, Niveda K, Santhia S, Thasleema Nasreen and Dr.B.Premagowri

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Abstract: In this digital era, many good mornings are hard to imagine without a cup of coffee, as it is one of the most popular beverages preferred by people globally. This study aims to determine the consumption pattern and attitude toward the intake of coffee among working women. Background information, data regarding the preference, attitude, reasons for their preference, and frequency of coffee consumption among working females were collected using the google questionnaire and around 225 females submitted the forms completely. Incomplete forms and respondents not preferred coffee were excluded from the study. Among the coffee brands, the respondents most often chose Nescafe sunrise (33%), Bru instant (20%), Levista (19%), Narasus (17%), and Kannan Jubilee (8%). Other brands were mentioned by around 3% of the respondents. The choice of the type of coffee correlated with age, education, and workplace (p

How to Cite:

[1] Kaviyapriya SM, Niveda K, Santhia S, Thasleema Nasreen and Dr.B.Premagowri, “Consumption pattern and attitude towards coffee intake among working women,” International Advanced Research Journal in Science, Engineering and Technology (IARJSET), DOI: 10.17148/IARJSET.2022.9747

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